The Face of Your Business

Your sales teams, account executives, managers, engineers, administrative assistants – these are some of your white-collar, customer facing team members.

But the face cannot succeed without the heart and soul of your business – your blue collar workers!

No matter how grand the engineers envision a product nothing is created without the team wearing safety glasses.

No matter how cutting edge the architect designs the building nothing is built without the teams pouring concrete, running wiring, laying pipe, hammering, screwing and everything else.

No matter how much your sales team sells nothing goes out until the blue collar workers cut, craft, create, package, ship and deliver the product.

Being the face of the business may be where the glory is; however, just like in your body, the heart and soul is the most important.

Heart & Soul

You cannot lose sight of the heart & soul of your business because you are so focused on your customer facing white-collar teams.

Without the heart and soul you don’t have a business!

Your managers, engineers, sales teams, architects, HR, account managers, marketing department – your white collar workforce – will always be the face of your business.

That’s just a fact.

However, the heart and backbone of your business are your blue collar employees.

The Heart of Your Business

Your business wouldn’t exist without them.

No matter how fantastic your engineers are, how captivating your marketing team is or how much your sales team sells, nothing is finalized until your blue collar team cuts, creates, measures, manufacturers, nails, welds, screws, builds, packages, ships and delivers the finished product your customer will never receive their product – and you will be out of business!

Don’t Underestimate Your Blue Collar Team

Don’t underestimate those that wear hardhats, gloves, safety vests, eye protection, toil in the heat, get dirty and appear unsophisticated.

Just because they don’t have a piece of paper saying they’re educated doesn’t mean they aren’t smart – fact is that they are probably the some of the smartest people in your business.

And they need to be treated as such.

Remember, without them you don’t have a business!

Contact me today get your retention plan in action!